
  :root {
    /* Neutrals mirror the app theme; brand colors are overridden live
       from /api/config so the admin panel restyles the site too. */
    --bg: #fdfcf9;
    --text: #1c1c1a;
    --muted: #6b6a64;
    --card: #ffffff;
    --border: #e2dfd5;
    --accent: #7B2FF2;
    --brand-2: #E832A8;
    --gold: #FFC53D;
    --navy: #1E2A5C;
    --on-accent: #ffffff;
  }
  @media (prefers-color-scheme: dark) {
    :root {
      --bg: #131318;
      --text: #ecece6;
      --muted: #a3a29a;
      --card: #1c1c23;
      --border: #33323d;
    }
  }
  * { box-sizing: border-box; margin: 0; }
  [hidden] { display: none !important; }
  body {
    font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Roboto, "Helvetica Neue", sans-serif;
    background: var(--bg); color: var(--text);
    line-height: 1.6;
  }
  .brandbar {
    height: 4px;
    background: linear-gradient(90deg, var(--accent), var(--brand-2), var(--gold));
  }
  main { max-width: 720px; margin: 0 auto; padding: 0 24px 80px; }
  header {
    max-width: 720px; margin: 0 auto; padding: 24px 24px;
    display: flex; align-items: center; gap: 10px;
  }
  .wordmark { height: 34px; width: auto; }
  @media (prefers-color-scheme: dark) {
    /* dark-on-transparent art needs a lift on the dark background */
    .wordmark { filter: invert(1) hue-rotate(180deg); }
  }
  .hero { padding: 52px 0 40px; }
  h1 {
    font-family: 'Baloo 2', -apple-system, sans-serif;
    font-size: clamp(30px, 5.4vw, 46px); line-height: 1.12; letter-spacing: 0; font-weight: 700;
  }
  h1 .grad {
    background: linear-gradient(100deg, var(--accent), var(--brand-2));
    -webkit-background-clip: text; background-clip: text; color: transparent;
  }
  .sub { margin-top: 18px; font-size: 19px; color: var(--muted); max-width: 56ch; }
  .badge {
    display: inline-block; margin-bottom: 18px; padding: 5px 12px; border-radius: 999px;
    background: var(--card); border: 1px solid var(--gold);
    font-size: 13px; color: var(--muted);
  }
  form { margin-top: 30px; display: flex; gap: 10px; flex-wrap: wrap; }
  input[type=email] {
    flex: 1 1 240px; padding: 13px 16px; font-size: 16px;
    border: 1px solid var(--border); border-radius: 10px;
    background: var(--card); color: var(--text);
  }
  input[type=email]:focus { outline: 2px solid var(--accent); outline-offset: 1px; border-color: transparent; }
  button {
    padding: 13px 22px; font-size: 16px; font-weight: 600;
    background: linear-gradient(135deg, var(--accent), var(--brand-2));
    color: var(--on-accent);
    border: 0; border-radius: 10px; cursor: pointer;
  }
  button:hover { filter: brightness(1.08); }
  .form-msg { margin-top: 12px; font-size: 15px; color: var(--accent); min-height: 22px; }
  .note { margin-top: 8px; font-size: 13px; color: var(--muted); }
  section { margin-top: 64px; }
  h2 {
    font-family: 'Baloo 2', -apple-system, sans-serif;
    font-size: 23px; letter-spacing: 0; margin-bottom: 20px; font-weight: 700;
  }
  .steps { display: grid; grid-template-columns: repeat(auto-fit, minmax(200px, 1fr)); gap: 14px; }
  .card {
    background: var(--card); border: 1px solid var(--border);
    border-radius: 14px; padding: 20px;
  }
  .stepnum {
    display: inline-flex; align-items: center; justify-content: center;
    width: 26px; height: 26px; border-radius: 999px;
    background: var(--gold); color: var(--navy);
    font-family: 'Baloo 2', -apple-system, sans-serif;
    font-size: 14px; font-weight: 800;
  }
  .card h3 { font-size: 17px; margin: 10px 0 6px; }
  .card p { font-size: 15px; color: var(--muted); }
  .why { display: grid; gap: 14px; }
  .why .card { border-left: 3px solid var(--accent); }
  .why .card:nth-child(2) { border-left-color: var(--brand-2); }
  .why .card:nth-child(3) { border-left-color: var(--gold); }
  .feat .card { display: flex; flex-direction: column; }
  .feat .emoji { font-size: 22px; line-height: 1; }
  .feat h3 { font-size: 16px; margin: 8px 0 4px; }
  .feat p { font-size: 14px; }
  .thinking-intro { color: var(--muted); font-size: 15px; max-width: 60ch; margin-bottom: 18px; }
  .tips { display: grid; gap: 10px; }
  .tips details {
    background: var(--card); border: 1px solid var(--border); border-radius: 14px;
    padding: 14px 18px;
  }
  .tips summary { cursor: pointer; list-style: none; }
  .tips summary::-webkit-details-marker { display: none; }
  .tips summary .t { font-weight: 700; font-size: 16px; }
  .tips summary .h { display: block; font-size: 14px; color: var(--muted); margin-top: 2px; }
  .tips details[open] summary { padding-bottom: 8px; }
  .tips .body { font-size: 15px; color: var(--text); }
  .tips .research {
    margin-top: 10px; padding-left: 12px; border-left: 3px solid var(--accent);
    font-size: 13.5px; font-style: italic; color: var(--muted);
  }
  footer {
    max-width: 720px; margin: 0 auto; padding: 32px 24px 48px;
    border-top: 1px solid var(--border);
    font-size: 14px; color: var(--muted);
    display: flex; gap: 18px; flex-wrap: wrap;
  }
  footer a { color: var(--muted); }

  /* ---- site nav (shared) ---- */
  header { justify-content: space-between; }
  header .homelink { display: flex; align-items: center; }
  nav.site { display: flex; gap: 16px; flex-wrap: wrap; font-size: 14.5px; }
  nav.site a { color: var(--muted); text-decoration: none; font-weight: 600; }
  nav.site a:hover { color: var(--text); }
  nav.site a.on { color: var(--accent); }

  /* ---- long-form pages ---- */
  .pagehero { padding: 40px 0 8px; }
  .pagehero h1 { font-size: clamp(28px, 4.6vw, 38px); }
  .pagehero .sub { font-size: 17px; margin-top: 12px; }
  .prose { margin-top: 40px; }
  .prose h2 { margin-top: 0; }
  .prose p { color: var(--text); font-size: 16px; max-width: 62ch; }
  .prose p + p { margin-top: 12px; }
  .prose .aside { font-size: 14.5px; color: var(--muted); border-left: 3px solid var(--gold);
    padding-left: 14px; margin-top: 14px; max-width: 58ch; }
  .cardlist { display: grid; gap: 14px; margin-top: 18px; }
  .cardlist .card h3 { font-size: 16.5px; margin-bottom: 6px; }
  .cardlist .card p { font-size: 15px; color: var(--muted); max-width: none; }
  .seemore { margin-top: 18px; font-size: 15px; }
  .seemore a { color: var(--accent); font-weight: 700; text-decoration: none; }
  .seemore a:hover { text-decoration: underline; }
  .honest { font-size: 14px; color: var(--muted); font-style: italic; margin-top: 26px; max-width: 60ch; }

/* ---- "A look inside": screenshots in phone frames, fed by the admin ---- */
.screens .shot { display: flex; align-items: center; gap: 44px; margin: 44px 0; }
.screens .shot.flip { flex-direction: row-reverse; }
.iphone {
  flex: none; width: 244px; aspect-ratio: 1179 / 2556; background: #000;
  border: 9px solid #1c1c1e; border-radius: 42px; position: relative;
  box-shadow: 0 24px 48px rgba(30, 42, 92, 0.22), 0 0 0 1px rgba(255, 255, 255, 0.08) inset;
}
.iphone::before {
  content: ""; position: absolute; top: 9px; left: 50%; transform: translateX(-50%);
  width: 82px; height: 22px; background: #000; border-radius: 12px; z-index: 2;
}
.iphone img { width: 100%; height: 100%; object-fit: cover; border-radius: 33px; display: block; }
.shot-copy { max-width: 46ch; }
.shot-emoji { font-size: 34px; margin-bottom: 6px; }
.shot-copy h3 { font-family: "Baloo 2", sans-serif; font-size: 26px; margin: 0 0 8px; }
.shot-copy p { font-size: 16px; color: var(--muted); margin: 0; }
@media (max-width: 720px) {
  .screens .shot, .screens .shot.flip { flex-direction: column; gap: 20px; margin: 36px 0; text-align: center; }
  .iphone { width: 210px; }
}

/* ---- hero: the watch IS the product, with the parent's phone behind it ----
   Two devices, deliberately unequal: the watch sits forward and larger so
   the one-second read stays "it's on a watch", while the phone answers the
   parent's first question — "so how do I control this?" — without competing. */
.herogrid { display: flex; align-items: center; gap: 48px; }
/* The hero breaks out wider than the reading column so the copy keeps its
   measure once the devices take their share. */
.hero.herogrid { width: min(920px, calc(100vw - 40px)); margin-left: 50%; transform: translateX(-50%); }
.hero-copy { flex: 1; min-width: 0; }
.hero-devices { flex: none; display: flex; flex-direction: column; align-items: center; gap: 24px; }
.rig { position: relative; width: 330px; height: 372px; }
.rig .awatch { position: absolute; left: 0; bottom: 0; z-index: 2; }
.rig .aw-case { width: 198px; border-radius: 66px; }
.rig .aw-band { width: 80px; height: 46px; }
.rig .aw-layer img, .rig .aw-layer video { border-radius: 50px; }
.rig .iphone {
  position: absolute; right: 0; top: 0; z-index: 1; width: 152px;
  transform: rotate(3.5deg); border-width: 7px; border-radius: 30px;
  box-shadow: 0 16px 34px rgba(30, 42, 92, 0.18), 0 0 0 1px rgba(255, 255, 255, 0.06) inset;
}
.rig .iphone::before { width: 52px; height: 15px; top: 7px; border-radius: 8px; }
.rig .iphone img {
  position: absolute; inset: 0; border-radius: 23px;
  opacity: 0; transition: opacity 0.9s ease;
}
.rig .iphone img.on { opacity: 1; }
/* One word each: which device belongs to whom, before a word is read. */
.rig .tag {
  position: absolute; z-index: 3; font-size: 11px; font-weight: 800;
  letter-spacing: 0.06em; text-transform: uppercase; white-space: nowrap;
  padding: 4px 11px; border-radius: 999px;
}
.rig .tag-watch { left: 10px; bottom: -14px; background: var(--accent); color: var(--on-accent); }
.rig .tag-phone {
  right: 2px; top: -14px; background: var(--card); color: var(--muted);
  border: 1px solid var(--border);
}
.hero-devices .aw-cap { width: 330px; }
@media (max-width: 420px) {
  .rig { width: 290px; height: 330px; }
  .rig .aw-case { width: 172px; border-radius: 58px; }
  .rig .aw-band { width: 70px; height: 40px; }
  .rig .aw-layer img, .rig .aw-layer video { border-radius: 44px; }
  .rig .iphone { width: 132px; }
  .hero-devices .aw-cap { width: 290px; }
}

/* ---- closing argument: one idea, not a card grid ---- */
.closer { text-align: center; }
.closer .closer-lede { font-size: 18px; color: var(--text); max-width: 60ch; margin: 0 auto; }
.closer .closer-note {
  font-size: 15.5px; color: var(--muted); max-width: 58ch; margin: 26px auto 0;
  padding-top: 22px; border-top: 1px solid var(--border);
}
.closer .seemore { margin-top: 14px; }
.awatch { display: flex; flex-direction: column; align-items: center;
  filter: drop-shadow(0 26px 44px rgba(30, 42, 92, 0.28)); }
.aw-band { width: 92px; height: 52px; background: linear-gradient(180deg, #2b2b31, #1b1b1f); }
.aw-band.aw-top { border-radius: 26px 26px 10px 10px; }
.aw-band.aw-bottom { border-radius: 10px 10px 26px 26px; background: linear-gradient(0deg, #2b2b31, #1b1b1f); }
.aw-case { width: 226px; aspect-ratio: 396 / 484; background: #000; border: 9px solid #26262b;
  border-radius: 76px; position: relative; margin: -8px 0; z-index: 1;
  box-shadow: 0 0 0 1px rgba(255, 255, 255, 0.10) inset; }
.aw-case::before { content: ""; position: absolute; right: -15px; top: 26%;
  width: 9px; height: 38px; border-radius: 5px; background: #3a3a41; }
.aw-case::after { content: ""; position: absolute; right: -13px; top: 52%;
  width: 6px; height: 52px; border-radius: 4px; background: #2e2e34; }
.aw-layer { position: absolute; inset: 0; padding: 6px; opacity: 0; transition: opacity 0.9s ease; }
.aw-layer.on { opacity: 1; }
.aw-layer img, .aw-layer video {
  width: 100%; height: 100%; object-fit: contain; display: block; border-radius: 58px;
}
.aw-cap { position: relative; min-height: 24px; width: 250px; text-align: center; }
.aw-cap span { position: absolute; inset: 0; font-size: 14px; font-weight: 600; color: var(--muted);
  opacity: 0; transition: opacity 0.9s ease; }
.aw-cap span.on { opacity: 1; }
@media (max-width: 780px) {
  .herogrid { flex-direction: column-reverse; gap: 26px; text-align: center; }
}

/* ---- "A look inside": one phone, crossfading with its copy ---- */
.showcase { display: flex; align-items: center; gap: 48px; margin-top: 26px; }
.showcase .iphone img { position: absolute; inset: 0; opacity: 0; transition: opacity 0.9s ease; }
.showcase .iphone img.on { opacity: 1; }
.show-copy { flex: 1; position: relative; min-width: 0; }
.scopy { position: absolute; top: 0; left: 0; width: 100%; opacity: 0; transition: opacity 0.8s ease; }
.scopy.on { opacity: 1; }
.scopy h3 { font-family: "Baloo 2", sans-serif; font-size: 26px; margin: 0 0 8px; }
.scopy p { font-size: 16px; color: var(--muted); margin: 0; max-width: 48ch; }
.dots { display: flex; gap: 8px; justify-content: center; margin-top: 22px; }
.dots button { width: 9px; height: 9px; border-radius: 50%; border: 0; padding: 0;
  background: var(--border); cursor: pointer; }
.dots button.on { background: var(--accent); }
@media (max-width: 720px) {
  .showcase { flex-direction: column; gap: 22px; text-align: center; }
  .show-copy { width: 100%; }
  .scopy p { margin: 0 auto; }
}

.screens-lede { font-size: 16px; color: var(--muted); max-width: 62ch; margin: -6px 0 6px; }
@media (max-width: 720px) { .screens-lede { margin-bottom: 0; } }

/* ---- setup: numbered install steps + store buttons ---- */
.setup-steps { margin: 14px 0 0; padding-left: 22px; max-width: 62ch; }
.setup-steps li { font-size: 16px; color: var(--text); margin: 7px 0; }
.setup-steps li::marker { color: var(--accent); font-weight: 800; }
.storebtn {
  display: inline-block; margin-top: 16px; padding: 12px 20px; border-radius: 10px;
  background: linear-gradient(135deg, var(--accent), var(--brand-2));
  color: var(--on-accent); font-weight: 700; font-size: 15.5px; text-decoration: none;
}
.storebtn:hover { filter: brightness(1.08); }
.cardlist .card h3 a { color: var(--accent); text-decoration: none; }
.cardlist .card h3 a:hover { text-decoration: underline; }

/* ---- mobile nav: four links stop fitting beside the wordmark ---- */
.navtoggle {
  display: none;
  width: 42px; height: 42px; padding: 0; flex: none;
  align-items: center; justify-content: center;
  background: var(--card); color: var(--text);
  border: 1px solid var(--border); border-radius: 11px; cursor: pointer;
}
.navtoggle:hover { filter: none; background: var(--bg); }
.navtoggle:focus-visible { outline: 2px solid var(--accent); outline-offset: 2px; }
.navtoggle .bars { position: relative; width: 18px; height: 2px; border-radius: 2px; background: currentColor; }
.navtoggle .bars::before, .navtoggle .bars::after {
  content: ""; position: absolute; left: 0; width: 18px; height: 2px;
  border-radius: 2px; background: currentColor;
  transition: transform 0.18s ease;
}
.navtoggle .bars::before { top: -6px; }
.navtoggle .bars::after { top: 6px; }
header.nav-open .navtoggle .bars { background: transparent; }
header.nav-open .navtoggle .bars::before { transform: translateY(6px) rotate(45deg); }
header.nav-open .navtoggle .bars::after { transform: translateY(-6px) rotate(-45deg); }
@media (prefers-reduced-motion: reduce) {
  .navtoggle .bars::before, .navtoggle .bars::after { transition: none; }
}

@media (max-width: 720px) {
  header { position: relative; }
  .navtoggle { display: inline-flex; }
  nav.site {
    display: none;
    position: absolute; top: calc(100% - 6px); right: 24px; z-index: 30;
    flex-direction: column; flex-wrap: nowrap; align-items: stretch; gap: 2px;
    min-width: 210px; padding: 7px;
    background: var(--card); border: 1px solid var(--border); border-radius: 14px;
    box-shadow: 0 18px 42px rgba(30, 42, 92, 0.18);
  }
  header.nav-open nav.site { display: flex; }
  nav.site a { padding: 11px 14px; border-radius: 9px; font-size: 15.5px; }
  nav.site a.on { background: var(--bg); }
}

/* ---- pricing: two plans, the annual saving made obvious ---- */
.pricecards { display:grid; grid-template-columns:repeat(auto-fit,minmax(210px,1fr)); gap:14px; margin-top:6px; }
.pricecard {
  position:relative; background:var(--card); border:1px solid var(--border);
  border-radius:16px; padding:22px 20px;
}
.pricecard.best { border-color:var(--accent); border-width:2px; }
.pricecard .plan {
  font-size:12.5px; font-weight:800; letter-spacing:.08em; text-transform:uppercase;
  color:var(--muted);
}
.pricecard .amount {
  font-family:'Baloo 2', -apple-system, sans-serif;
  font-size:38px; font-weight:800; line-height:1.1; margin-top:6px; color:var(--text);
}
.pricecard .amount span { font-family:inherit; font-size:17px; font-weight:600; color:var(--muted); }
.pricecard .sub { font-size:14px; color:var(--muted); margin-top:6px; }
.pricecard .tag {
  position:absolute; top:-11px; right:16px;
  background:linear-gradient(135deg,var(--accent),var(--brand-2)); color:var(--on-accent);
  font-size:11.5px; font-weight:800; letter-spacing:.05em; text-transform:uppercase;
  padding:4px 11px; border-radius:999px;
}
.pricenote { font-size:15.5px; color:var(--muted); max-width:60ch; margin-top:18px; line-height:1.6; }
.pricenote b { color:var(--text); }
